Personal Shopper

2008 - Frankfurt, Germany

In 1874, Philipp Griebel opened a ceramic factory in Graefenroda, Germany. Soon there after, he started producing the first terracotta garden gnomes. They were almost immediately a hit with the public and are still in production today. Personal Shopper is an exhibition hosted by Messe Frankfurt. Two designers are asked to "shop" for products found at Ambiente and Tendence as if they were a personal shopper for a character of their choosing. For my Personal Shopper exhibition I chose to shop for a gnome. The goal was to re-contextualize the chosen objects through scale (gnomes are about 1/4 human size) and through fantasy (gnomes don't exist).